Case studies



Our work

We’ve been solving problems for brands across Japan and globally for over 15 years – working with industries including: automotive, culture, financial services, lifestyle, skincare, SME, startup, sustainability, technology, travel, and more.

We bring together global expertise with local cultural insight, with capabilities across the breadth of Strategic Design, Sustainability, Storytelling, and Media.

Case studies

Sustainability

Sustainability

Fabric | The State of Sustainability in Japan 2021

Amazon

Storytelling

Amazon | Activating Japan’s maker culture to unlock their full potential

HSBC

Strategic Design

HSBC | Transforming small business acquisition in HSBC’s largest markets

Dropbox

Media

Dropbox | Enabling Dropbox to nurture customers through personalisation

Lixil

Strategic Design

LIXIL | Shaping an innovation-led employee experience at LIXIL

Canada Goose

Strategic Design

Canada Goose | Revitalising customer-centricity at Canada Goose

Red Bull

Storytelling

Red Bull | Embedding Red Bull within Japan’s emerging subcultures

SK-II

Strategic Design x Sustainability

SK-II | Evolving the SK-II loyalty program around conscious consumers

Paidy

Media x Strategic Design

Paidy | Enabling customer growth for payment fintech Paidy

Schick

Storytelling

Schick | Rewriting identity expectations around a healthier idea of masculinity

Liquid by Quoine

Strategic Design x Storytelling

Liquid by Quoine | Creating a modular design system for crypto exchange Liquid

Dr.Ci:Labo

Storytelling

Dr.Ci:Labo | Changing perceptions of ageing through positive dermatology

Indeed

Storytelling

Indeed | Launching the world’s leading job platform in Japan

Harley-Davidson

Storytelling

Harley-Davidson | Increasing cultural relevance for a new generation of riders in Japan

Skyscanner

Media

Skyscanner | Optimising search to drive conversion for Skyscanner

Salesforce

Media x Storytelling

Salesforce | Scaling Salesforce adoption through a multi-year growth strategy

Amazon Dropbox HSBC LIXIL New Balance Red Bull Canada Goose Harley-Davidson Skyscanner Peninsula SK-II Schick Dr.Ci:Labo Salesforce Paidy Liquid Indeed Nutanix
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We’ve supported a range of brands with their challenges across Japan and globally. Arrange a chat with our new business team about your upcoming projects.

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