Content Designers are responsible for all program content decisions, aligning strategy and research with content requirements, from audits through to governance and content creation. You’ll need a thorough understanding of user experience principles and the critical role content plays – creating content while building stakeholder confidence around the why of good content.
Role details
Role type: Permanent / Freelance
Level: Mid / Senior
Salary range: ¥5-9m
Location: Tokyo, Japan / Hybrid
About the role
The skills we look for in Content Designers include:
Research and synthesis: Planning and conducting qualitative and quantitative research with customers and employees, identifying appropriate methods based on the context required. You’re able to synthesise research into insights and recommendations that are impactful for clients.
Content audits: Auditing websites, media, apps, and other client touchpoints to identify the strategic value of content. You'll be able to confidently assess and score content, creating unique frameworks that consider data and personalisation requirements.
Information architecture: Articulating the structure of a website, app, or digital product as site maps, architecture diagrams, and wireframes. You consider the broader context and how this impacts users, zooming in and out from small interactions up to the overall architecture.
Content development: Writing and editing any content which is needed across client touchpoints. You'll have strong writing skills and understand how to communicate effectively with customers in any context required.
Content governance: Understanding how client processes work and ensuring that content creation works within these contexts. You're aware of the internal politics of content and able to navigate these with clients, ensuring all teams are considered in the creation process.
Metadata: Understanding how metadata works and being able to effectively tag content to support different requirements and contexts across websites, media, and apps.
Information design: Making complex data easy to understand through infographics, visualisations, and reports. You collaborate with data, content, and visual roles, understanding the role this plays in influencing stakeholders.
Translation and localisation: Supporting the translation and localisation of content across our different markets. You consider the global context we’re working in and proactively work to ensure content works across languages and regions.
We also have a set of shared people skills that we practice across the team. These are drawn from our values and reflect the global, cross-cultural context we work in, including: Problem solving, Collaboration, Open Communication, Growth Mindset, Entrepreneurship, Leadership and Coaching, Stakeholder Engagement, and Organisation.
Who we’re looking for
We’re ideally looking for the following experience, but know everybody has a different career path, and encourage you to apply even if you only fit some of these criteria:
Bilingual English and Japanese, or fluent in one with some proficiency in the other.
Located in Tokyo, or able to work remotely from a similar time zone and would consider relocating in future.
At least 5 years of content experience, ideally in consulting or startup environments.
Comfortable working with remote, interdisciplinary teams across languages and cultural backgrounds.
An entrepreneurial, self-starter mindset with exceptional business acumen.
Nice to haves
Undergraduate degree in Creative Writing, Journalism, Communications, Design, or a related discipline.
Experience using Miro and Figma.
Additional expertise or interest in Strategic Design, Sustainability, and Engagement.
What we provide
Shaping a positive employee experience is part of our culture, and we work to ensure our environment is welcoming and inclusive for everyone.
We purposefully look for people from across different cultural backgrounds, identities, languages, and skills – creating interdisciplinary teams that are able to approach business problems from multiple perspectives.
As part of this we provide all employees with:
Flexible work arrangements with remote work options.
Collaborative workspace in Nakameguro, Tokyo.
Transparent career progression and salary levels.
Internal coaching and skill development programs.
Annual training budget that can be used flexibly.
Starting 17 days of leave per year, including 5 days of wellbeing leave.
Apple devices and cloud-based collaboration tools.
Access to our global network through MullenLowe Group and IPG.
A startup environment where you can directly influence the future of the company.
Let’s catch up!
Send your Resume, LinkedIn, and/or Folio to hello@fbrc.co and one of our practice leads will get back to you. We’re happy to have a coffee near our studio in Nakameguro or catch up online.